When and how do you respond to emergencies?

Wherever we can, we respond to emergencies around the world, providing immediate and life-saving aid to those in the most desperate situations. We can do this quickly and effectively because we have many teams already on the ground, international field offices and a network of delivery partners.

What aid do you provide in response to emergencies?

For all our emergency response appeals we focus on getting life-saving, vital aid to those in the most desperate circumstances. We work with our teams and delivery partners to make sure we get appropriate aid to the right places as soon as possible. The aid we provide usually covers the necessities of an emergency response phase – food, clean water, shelter, warm clothing and medical care – which are often life-saving.

While there are strict restrictions in Kashmir, our partner is working as sustainably as possible and providing food, water and medical supplies from local warehouses in smaller distribution loads, as large trucks are prohibited.

Why can’t Penny Appeal release the name of the partner in Kashmir?

It would be a safety risk to our Partner, staff and beneficiaries to reveal who our partners are at this stage. However we would like to assure our donors that we only work with partners whom we have the utmost confidence in, that they can provide the aid and assistance required safely.

How is your partner able to deliver aid?

Our Partner is delivering aid with the permission of, and under strict supervision by, the local authorities.  They collect the aid parcels in urban areas and deliver them to Kashmiri families and individuals in rural areas. The distributions are door to door to each residential home, going directly to people who are living under the curfew.

How are you providing aid while access is restricted?

We are currently working with approved partners who have been provided limited access through curfew passes. Although we cannot yet provide details of these partners in order to ensure the safety of the aid workers, we only work with partners who we are certain can provide the aid needed with the priority placed on the safety and security of the recipients.

Where are you providing aid in Kashmir?

In southern Kashmir: Islamabad (Anantnag), Panzgam, Pulwama and Srinagar.

What permits do you have to work in Kashmir?

Our partner has a security pass issued by the government of Jammu Kashmir to the staff and associates of the local hospital. This was given to our them because they are one of the main providers of ambulances in southern Kashmir.

How is the partner communicating with Penny Appeal during the communication blackout?

Staff members are travelling approximately 600km away from the curfew region into Jammu, where the internet is available, every 7 to 10 days to receive instructions from Penny Appeal and their HQ.

Where are you buying the food and medicine?

Food and medicines are being purchased from the approved main suppliers.  These suppliers have been authorised by the local Police and Army for use by local hospitals and our partner.

How are beneficiaries selected?

Our partner, has identified southern Kashmir as the most affected area, particularly those living in rural areas. So they are working to provide aid in rural areas of Islamabad (Anantnag), Panzgam, Pulwama and Srinagar. Every resident under curfew is a priority, and they are working hard to reach as many people as possible.

Can I get Feedback for my Kashmir Emergency Appeal donation?

We appreciate our donors care where their donation is being used. However, due to the nature of emergency campaigns, there is no definite timeframe for this. There is currently no internet access within the regions we are providing aid in, and electricity is limited. So the communications are very delayed. We are placing priority on getting aid provisions distributed quickly and efficiently , but we will be providing feedback as soon as we possibly can.

How long do emergency appeals last?

This will depend on the situation and there is no definite timeframe. There is an urgent need for aid when an emergency first happens, and this period is usually about providing life-saving aid to help people with their immediate needs. Following this, ongoing aid is required to help people rebuild their lives. We respond rapidly in each situation and aim to provide aid for as long as possible.

Can I make a general donation to the emergencies fund?

Yes, simply select the option for “where most needed” and your donation will go towards where there is currently the greatest need.

Can I make a regular payment?

Yes, small payments made regularly can make a big difference – that's the Penny Appeal way.
You can set up an affordable monthly Direct Debit payments to our Emergency Response fund throughout the year. This allows us to be prepared well in advance, so that we can act quickly as soon as aid is needed in a crisis like this one.
Automatic, monthly payments are the most efficient way to support Penny Appeal as they reduce the cost of administration. Regular commitments allow us to plan ahead and ensure we have a reliable source of income to provide aid. 

I can no longer afford the monthly payment. What can I do?

That's absolutely fine, but please get in touch with us before cancelling your monthly payment, as it helps if you tell us first so that we can update our records and plan accordingly. We could also reduce the amount, so that you can still help us provide life-saving aid.

Is my payment secure?

We only use secure systems with banking standard safety features to make sure that your payment and financial data cannot be compromised. All online payments are securely processed via KeyIVR Ltd, PayPal or SmartDebit and no financial data is retained on our servers.

Why should I Gift Aid my donation?

It really helps us if you can Gift Aid your sponsorship or donation – it increases the value of your donation by 25%. If you are a UK taxpayer, selecting to 'Gift Aid' your donation (either by checking the box online or ticking the box on a paper donation form) will make it worth more to us at no extra cost to you!
In order for Penny Appeal to reclaim the tax you have paid on your donations, you must have paid income or capital gains tax (in the UK) equal to the tax that will be claimed by all the charities that you donate to (currently 25p for every £1 you give) in the same tax year. 

The tax reclaimed will be used to help fund the administration costs of the charity so more of your actual donation can go directly to those in need. 

Gift Aid can be added to your donation if you are donating your own money. We regret that Gift Aid cannot be reclaimed if you are paying donations you collected from others, even if everyone was a UK taxpayer. Neither can it be reclaimed on donations made by companies. Other taxes such as VAT and Council Tax do not qualify. Gift Aid can not be claimed on payments for any ticketed events.

Please notify us if you are no longer eligible, wish to cancel this declaration, change your name or home address or if you no longer pay sufficient tax on your income and / or capital gains. 

By ticking the box you agree that you are eligible to claim Gift Aid as explained above and that we can treat this donation, any donations made in the last 4 years and future donations as Gift Aid and that  you understand that if you pay less Income Tax and / or Capital Gains Tax than the amount of Gift Aid claimed on all your donations in that tax year it is your responsibility to pay any difference.

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